23.11.2018 at The Shard, London: Discover your Digital Maturity level and how to progress

9:30am - 1:30pm

Friday 23rd November 2018

The Shard, London

What’s it about?

Wherever you are on your Digital Maturity journey, there’s an opportunity to move to the next step. This event shows you the digital maturity levels and how you can move up to the next level. The session is packed with insights and practical tips from baselining your customer experience to choosing the right CMS platform to harnessing UX design for better CRO and making better use of data.

Who should attend?

Heads of Marketing and IT, Digital Marketers, Website, Ecommerce and CRM Managers.

Topics Covered:

Identify your place on the 6 steps to Digital Maturity and learn how to move to the next level. This event will share how today’s modern enterprises are moving up the digital maturity level – from customer research to UX design to integrated platform technologies.

Hosted by Profound, winner of this year’s DXA Best Online User Experience Award – they will share their digital agency experience working with leading brands on website and ecommerce design.

  • Customer Experience – Identify and orchestrate the right customers
  • Choosing the right web technologies to help you mature
  • How UX design plays into ROI for your website
  • SEO – Combining content and UX for better rankings
  • Optimisation – how to “roadmap” your way to more conversion

Speakers

Speakers include: the original Lead Designer on B&Q’s DIY.com, the ground-breaking UK e-commerce site, plus a range of e-commerce–savvy technical and digital experts actively engaged with B2B and B2C ecommerce clients from retail to manufacturing.

Venue

Address

The Shard
London Bridge
London
SE1 9SG
United Kingdom

Agenda

09:30 Registration
10:00 Start

  • Introduction to Digital Maturity Levels
  • Customer Experience – Identify and orchestrate the right customers
  • Choosing the right web technologies to help you mature – from web CMS to on-site analysis and reviews
11:15 Break
11:30 Continue

  • How UX design plays into ROI for your website
  • SEO – Combining content and UX for better rankings
  • Optimisation – how to “roadmap” your way to more conversion
13:30 Close

Registration for this event is now closed

If you would still like us to talk to you about your digital maturity, please let us know.

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